Domino's Pizza commission

To celebrate opening their 1000th UK store in Overton, Domino's asked me to design a limited edition 'Domi-note' :-) 

100 of the notes were hidden in Overton, Hampshire - each one worth a free pizza. The note is in homage to Overton's history of producing bank notes, and I had creative freedom to interpret the brief in my own way. 

Nationwide, Domino's celebrated the opening by giving away 10,000 free pizzas, drumming up interest in the national media, including NME and Metro

100 Domin-notes were hidden around Overton Hampshire. Lucky finders received a free pizza.

100 Domin-notes were hidden around Overton Hampshire. Lucky finders received a free pizza.

Sian Storey Domino's pizza dominote
Sian Storey Domino's pizza dominote
Some great national coverage, including NME.COM

Some great national coverage, including NME.COM